Personality… with or without the goods to go beyond image. Personal branding, social media, blending the two.
Social Media Dumbs Down and Powers Up
News, the “new” journalism, and the power of social media.
Scare Tactics
Scare tactics in recessionary advertising? You bet!
Buzz
Buzz over a celebrity engagement. Buzz over bad behavior. Buzz over a new gadget, or political scandal. Hello Levi and Bristol? Mel Gibson? The iPhone4? Mark Sanford, or maybe even Al and Tipper Gore? Buzz over our favorite television shows, like reality TV. Buzz over Erik and Miles, name calling on Work of Art. Controversy […]
Kissing Booth Marketing
What could have gotten me to a mall on Black Friday? Are you kidding? There’s only one thing that could have gotten me out shopping today, perhaps the most frenetic shopping day of the year, and it’s a very old school concept. The kissing booth. Yes. You heard that right. Surely I’m not the only […]
What’s in a Word?
What’s in a word? Everything.
Sex Sells
We know it works. Sex sells.